196. Podcasting in 2025. What's working and how to use your podcast to grow your business with Laura McRae

So many business owners tell me they want to start a podcast…

But then the doubts creep in:

What would I even talk about?

Will anyone listen?

Isn’t podcasting a lot of work?

Or they do start a podcast, make it to episode 5 and then it fizzles out because they’re burnt out, overwhelmed, and not seeing results fast enough.

And perhaps this sounds familiar?

That’s exactly why I invited today's guest Laura McRae onto the How I Do Content Podcast. 

Laura’s the founder of Podcast Support Services, the host of Podcasting for Business Owners and the go-to person if you want to start or grow a podcast that actually supports your business.

Laura knows how to make podcasting feel simple, sustainable, and strategic. No fluff, no faffing about – just smart podcasting that builds your brand and brings in clients.

This episode is full of practical gems whether you’re podcasting already, thinking about it, or trying to figure out how to make it work without working harder.

So let’s get into it.

Connect with Laura McRae

• Follow Laura on Instagram @podcast.support.services
• Download the Podcast guest pitch template at https://subscribepage.io/A9s1Ur
• Listen to the Podcasting for Business Owners Podcast https://podcastsupportservices.com.au/podcasting-for-business-owners-podcast/ 
• Find out more at https://podcastsupportservices.com.au/

Want more?

• Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ 
• Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ 
• Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt 
• Find out more at https://www.thesocialbolt.com.au 

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